80+% of all consumer purchases are made or influenced by women.
A deep understanding of the female mindset and purchase drivers is essential to success.
FROM THE PORTFOLIO
Our female-focused work
The Natural Nipple
Brand Launch
Incubating a new product for moms. The Natural Nipple was developed by nurses to solve the problem of transitioning a baby from breast to bottle.
Playtex® Gloves
Brand Refresh
For the #1 trusted brand of gloves refreshing the product packaging, energized their portfolio and revitalized sales.
Wet Ones®
Brand Refresh
For the #1 trusted brand of hand wipes, refreshing the product packaging was as uplifting as the product itself.
Tapping into the power of female consumers
FROM THE BLOG
Our perspective on female consumers
Today – we celebrate – 25 years as a women-owned creative agency
How to make a living in an industry you love…and be true to yourself. Today, my company, domo domo Marketing is celebrating 25 years in business as a woman-owned creative firm. Recently I read only 1 in every 1,000 creative agencies in the US was founded and is led by...
Female consumers in the time of COVID
Purpose: Making intelligent decisions in the midst of all of this change is challenging. Team domo is collaborating with Suzy.com, a real-time digital research company – to periodically check in with female consumers to get a read on what she is thinking about and...
Design with her in mind
Specific opportunities exist for us to let female consumers know we really ‘feel’ her with branding and designs that address her needs –right now. Remember…women are still (and possibly more than ever) the most dominant force in our economy. Design with her...
Put our experience to work for you.
When you need to work with a team of proven problem-solvers + nimble design experts…say hello to domo domo.